what do you need?
Is brand identity design right for you?
Creating a cohesive brand identity for your business is crucial to connect with your audience. To move your brand forward, we must define the visible elements of your brand, such as color, design, and logo that identify and distinguish the brand in consumers' minds. Consistent marketing and messaging lead to consistent brand identity and, therefore, consistent sales.
This is for you if...
You feel disconnected from your brand and embarrassed to hand out a business card
Your brand is all over the place, and it lacks cohesion
You work far too many hours yet aren't able to confidently raise your prices
You spend too much time convincing clients to work with you
Your business has changed and outgrown the design that helped you get started
You're just starting out and want to build your brand the right way
Confidently and consistently show up because you have an impactful brand that resonates
Work with dream clients who are eager to work with you and see you as the expert that you are
Streamline your marketing efforts with strategic design that is targeting your ideal audience
Communicate the quality and value of your services without having to say a word
Raise the bar in your industry and stand out from your competitors with a strategic brand
Charge your value, increase your revenue, and build a business that matters
But Imagine if you could...
Brand identity
What you need:
• 2-hour Brand Strategy Session via Zoom, where we’ll deep dive into mission, vision, values, goals, brand archetypes, personas, value proposition, positioning, brand story, and more.
• Logo, Primary, Secondary & Submark
• Color Palettes, Brand Primary & Secondary Colors
• Typefaces, Brand Primary & Secondary Typefaces
• Creative Direction, Moodboards
• Brand Guidelines, including information about your brand's mission, values, and vision, and guidance on color palettes, typography, logo usage such as file format(s), minimum and maximum sizes, contexts, spacing, and usage permissions
Brand Identity is vital for all businesses - startups, established, or just anyone who believes it’s time to invest in a vital part of your business - a cohesive visual identity and messaging strategy across all media platforms.
who this is for:
Brand Identity includes:
TIMELINE: 4 - 6 WEEKS
From logos variations and color palettes to brand guidelines and social media graphics, this brand identity package tells your story, crafted from purpose and intention to make a lasting impression.
What it is:
It’s Time To Get Back To Basics.
Perhaps your grit, determination, and passion have gotten you this far. Understanding how to move forward, though, requires connecting back to the foundation of your brand. You need...
a complete alignment with your brand identity
Bring your visual identity to life through dynamic imagery, content, videography, & brand experiences.
Creative Content & Launch
4
Convert visitors to leads, increase site traffic, while improving credibility and brand confidence.
Website Design & Development
3
Logos, color palettes and brand guidelines, to tell your story with intention and make a lasting impression.
Brand Identity Design
2
Alignment and focus that goes beyond the visuals, such as the who, what, how and why of your brand.
Brand Strategy & Messaging
1
We believe in the power of potential and we're passionate about helping entrepreneurs and business leaders make a difference within their community. We believe that together, we can build brands as agents for positive global change.
No one knows your business like you. Your unique understanding is crucial as we craft a brand that fits your vision. We each have unique skills to bring to the table. We promise to walk alongside you as friends and advisors, not a design dictators. To us, partnership is what drives success.
creative collaboration
people over profits
evolution & growth
As you continue to evolve and grow, your brand will do the same. While design is subject to change based on what's trending, sustainable design allows your brand to elevate, refine, and polish as you evolve. We promise to continue exploring and evolving your brand identity throughout our projects together.
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Our core values
What we believe in
Kristin r.
Island realty
"She is personable, professional, and has no problem meeting tight deadlines. Cassidy has created a streamlined brand for our company. She has a bright future ahead of her!"
"Cassidy is unique in her field in that not only is she extremely creative, but she is business minded and highly organized."
YEZEN H.
MY DIGITAL AD
"If you want someone who goes above and beyond, stays organized and is truly dedicated to making something unique and lasting for your business, Cassidy's your girl!"
"Cassidy is exceptionally talented and demonstrates a level of professionalism not often found in the design industry."
TABI j.
ISLAND REALTY
"She encompasses impeccable organizational skills and will not release her work until it meets her expectations and others without missing deadlines. She has been known to work from dusk until dawn to get the job done."
"Out of 100+ applicants with many being qualified for the project, I made the right decision by hiring Cassidy."
chris B.
GE Healthcare
