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hello@creativecass.com ● based in washington dc

where strategy meets design

We build bold brands that spark movements and ignite growth

Let's Get started →

Beyond aesthetics

We transform ideas into impact and build brands that break trends.

We partner with visionary founders and change-makers to transform ideas into purpose-driven brands. Our human-centered approach extends beyond aesthetics, creating work that moves people, builds trust, and creates lasting impact.

Let's Get started →

explore our portfolio →

What we do

Weaving together human-centric storytelling with strategy, we merge disciplines to design impactful experiences that transform the way people connect with your brand.

explore our services →

WELL HEY THERE,

I'm Cassidy

I'm a brand strategist, designer, and creative director helping visionaries turn big ideas into soul-aligned brands that connect and convert. I transform ideas into confident, purpose-driven brands by blending clarity, creativity, and alignment, so you can grow a business that feels as good as it looks.

Get to know Cassidy →

kind words

"We appreciate your partnership, creativity and quick turnaround!"

Cassidy, I couldn’t let the night get away without expressing our sincere gratitude and thanks for the hard work you offered to our team for our brand announcement. We appreciate your partnership, creativity, quick turnaround and we look forward to working with you in the future.

Tyre Sperling

the coca-cola company

"Cassidy's campaign got us RAVE reviews!"

The whole team loved the campaign, and I received several messages from key stakeholders saying: “OMG!” “This email is beautiful”, "The campaign flows beautifully", etc. Bottom line – This creative campaign was a huge hit! The creative layout and messaging got us big click-through rates!

Chris Baumann

ge healthcare

“Cassidy is simply the best"

Cassidy was the key to getting to the finish line for our brand report. While we always knew we would keep improving, I believe what she delivered is absolutely spectacular. The content is well-organized, entertaining, and relevant. The format is easy to follow and engaging. Don't miss the opportunity to work with her team!

Bea Perez

the coca-cola company

"Cassidy and her team were the backbone of this whole project!"

I’ve had a number of inputs, Board, Employees, Leaders – all very excited about the new brand name, launch, and how professionally everything was done – great work coordinating a multi-challenge project. Thank you for all the hard work on this, from the bottom of our hearts!

Annette Busateri

artera

"Cassidy is unique in her field in that not only is she extremely creative, but she is business minded and highly organized."

"She is personable, professional, and has no problem meeting tight deadlines. Cassidy has created a streamlined brand for our company. She has a bright future ahead of her!"

Kristin Robinson

Island realty

"Cassidy is excellent at developing digital strategies and executing with creative tactics and content!"

Great team player and a pleasure to work with. She enjoys planning and communicating which makes everyone’s work life so much more enjoyable. I look forward to working with her again!

Chris Gross

Acme-Hardesty, Co.

"Cassidy, we are so appreciative of your creative direction and patience through this process."

Thank you for overhauling our board report and pushing our new strategic direction. This is NOT a small project and our executive leadership team recognizes that. Well done, team!

Mackenzie Anderson

the coca-cola company

"Cassidy is exceptionally talented and demonstrates a level of professionalism not often found in the design industry."

If you want someone who goes above and beyond, stays organized and is truly dedicated to making something unique and lasting for your business, Cassidy's your girl!

Yezen Hamad

triland property

"Cass is a true rock-star partner."

We have had an incredible response – People are excited and impressed by our publications. And everyone is highly complementary of the quality of the publication, which is all because of you. I’ve gotten a handful of responses from members who don’t usually comment on things, who have said that this issue has elevated the organization to where they always wanted it to be. Thank you for the time and for the care that you take in creating each issue. Your effort is recognized and the publication is making a real impact on our organization.

Stephen Pruitt

Mountain view group

Latest MUSINGS

read the blog

where strategy meets design

We build bold brands that spark movements and ignite growth

Let's Get started →

Beyond aesthetics

We transform ideas into impact and build brands that break trends.

We partner with visionary founders and change-makers to transform ideas into purpose-driven brands. Our human-centered approach extends beyond aesthetics, creating work that moves people, builds trust, and creates lasting impact.

Let's Get started →

GE Healthcare

Versana

Burts Bees

Hair from the Hive

The Coca-Cola Company

Love is Love is Love

What we do

Weaving together human-centric storytelling with strategy, we merge disciplines to design impactful experiences that transform the way people connect with your brand.

WELL HEY THERE,

I'm Cassidy

"We appreciate your partnership, creativity and quick turnaround!"

the coca-cola company

"Cassidy's campaign got us RAVE reviews!"

ge healthcare

“Cassidy is simply the best"

the coca-cola company

"Cassidy and her team were the backbone of this whole project!"

artera

"Cassidy is unique in her field in that not only is she extremely creative, but she is business minded and highly organized."

Island realty

"Cassidy is excellent at developing digital strategies and executing with creative tactics and content!"

Acme-Hardesty, Co.

"Cassidy, we are so appreciative of your creative direction and patience through this process."

the coca-cola company

"Cassidy is exceptionally talented and demonstrates a level of professionalism not often found in the design industry."

triland property

"Cass is a true rock-star partner."

Mountain view group

Latest MUSINGS

Type 101: Weights

Just My Type

How to Build a Purpose-Driven Brand

8 Branding Lessons from the Stanley Quencher Cup Craze

make your brand bloom

Brand growth starts here.

Rooted in story, nurtured by strategy, and brought to life through soulful design, let’s plant the seeds for something lasting.

Let's do it →

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